CapsuleT Strategic Communications Workbook

Strategic Communications for the Travel & Hospitality Industry

Congratulations!

…on being selected to participate in the Capsule^T accelerator!

We are finally starting to emerge from perhaps the most challenging time in decades for the travel and hospitality industry, but there are opportunities even in difficult times, and the purpose of the accelerator is to help you find them and take advantage! For instance, conservative businesses may be willing to implement new technologies or try new products when they are less busy.

I’m thrilled to have the opportunity to work with you in both our workshop and in our one-on-one coaching sessions.

Prepare for the Workshop

Your time (and mine) is valuable! Please review the materials in the course and do the exercises so you get the maximum return on your investment:

• Write and submit your one-minute elevator pitch
• Submit any slides for which you would like feedback
• Sign up for your one-on-one coaching