PPP Part 1 vSimple: TUNE YOUR WORDS

The SIMPLE Version pages provide “just the facts”: the “what” (mostly) without the “why”. For the “why” and expanded context, please see the PLANO Details…

Q01 vSimple: PROBLEM

You have just a few seconds to capture the interest of your audience when you start a pitch. Focus right away on the magnitude of…

Q06 vSimple: BUSINESS MODEL

When you earn your first revenue, take a moment to celebrate. That’s an amazing accomplishment that most startups never attain. But it’s just the beginning.…

Q05 vSimple: TRACTION

Your answers to Questions 01 through 04 have addressed your vision: the magnitude of the problem you are solving, your highly innovative solution, and what…

Q04 vSimple: BARRIERS TO ENTRY

You just laid out your case that you have a smart competitive advantage against all your competitors in terms of the benefits that your customers…

Q03 vSimple: COMPETITIVE ADVANTAGE

Some entrepreneurs go out of their way to be completely fair in describing their competitors, making it difficult for the audience to have clarity as…

Q02 vSimple: SOLUTION

Your answer to Question 01: Who cares? is the key to captivating the imagination of your audience from a business perspective. Your answer to Question…

PPP Part 2 vSimple: THE 10 QUESTIONS

10Q Context “Perfect Pitch” starts with identifying the broad Fear & Greed of your target audience. Their decisions will likely be based on how well…

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