Your most important investor

Most entrepreneurs think about investors when they think about pitching. As important as financial investors can be when you are starting out, they are still…

Your target investor(s)

Whether you are pitching to a venture capitalist, a grant program manager, a potential customer, a partnering candidate or a job applicant, the initial investment…

Your first investor

Before you start fundraising or approach your first customer, you need to convince one person above all others to invest in your value proposition. That…

3. Make an “ask”

Yes, I know we haven’t covered #2 yet! The intro and the ask are inherently short and simple. The “why should I care?” is the…

1. Introduce yourself

A pitch is more a conversation than a presentation. Even when you are on stage, strive to pitch as though you are talking to someone, not at them. The…

Step 5. Distill: Clarify the message

Now for the easy part Just kidding! Distilling complex information into clear, simple communications that help you achieve your goals is very challenging. In fact,…

Step 4. Motivate: Sign me up!

Note: The content on this page correlates to Exercise 2.3 in the editable PDF that you can download from the Materials tab at the top…

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