Ex 01.3: Customize your F&G table
Before you create or refine your slide(s) in answer to Question 01, take a moment to think through your target audience and their specific Fear…
10Q vFocus: F&G for TRAVEL & HOSPITALITY
Most life sciences innovations are highly regulated, often taking a decade or even decades to come to market. That makes the Fear & Greed of…
10Q vPlano: TIPS & TOOLS
Every time you ask someone to do something they were not already planning to do, you are pitching to them. But not everyone wants or…
10Q vFocus: F&G for LIFE SCIENCES
Most life sciences innovations are highly regulated, often taking a decade or even decades to come to market. That makes the Fear & Greed of…
10Q vPlano: BUSINESS CONTEXT
“Perfect Pitch” just starts with identifying the broad Fear & Greed of your target audience. Their decisions will likely be based on how well you…
10Q vPlano: CONSISTENCY ⇒ CREDIBILITY
The 10 Questions are your key to maintaining consistency from topic to topic, from pitch to pitch, from designer to designer, and from presenter to…
10Q vPLANO: Tips & Tools (DRAFT)
In an ideal world, you would be able to pitch your answers to all 10 Questions every time you pitch. In the real world, your…
10Q vPlano: DO’S & DON’TS
Refine the 10 Questions for each target audience The purpose of the 10 Questions is to touch on all the major aspects of your value…
10Q vPlano: FEAR & GREED
Your audience typically has extensive experience in evaluating any pitch they hear, from 30-second television ads to 10-minute investor pitches to one-hour direct sales presentations.…
4. Digital pitches
Digital versions of your company pitch(es) can be delivered via videos and your social media channels using the same approach as for presentation, verbal and print pitches. Your website is…