Ex 06.1: Plan expansion into new segments
When you are launching your first product, you may be so focused on making the launch a success that you neglect how you will grow…
Ex 05.4: Write your Q01, Q02, & Q05 pitch.
1-minute Elevator pitch If you are working on your elevator pitch, be sure to: Introduce yourself Answer: Q01. Who cares? Customer, market pain, market size…
Ex 05.3: Design a slide
Show off your successes You should enjoy creating this slide, as it will showcase your successes to date. Always take a moment to celebrate even…
Ex 05.1: Establish dates for each stage
No matter far you have (or haven’t) progressed with your innovation, you are likely justifiably proud of what you have already accomplished. You may be…
Ex 04.5: Write your Q01, Q02 & Q04 elevator pitch
1-minute Elevator pitch If you are working on your elevator pitch, be sure to: Introduce yourself Answer: Q01. Who cares? Customer, market pain, market size…
Ex 04.4: Design a slide
Question 04 can be a tricky one to address graphically. A dedicated slide for patents, trademarks, and copyrights If you have a patent or, better…
Ex 04.3: TOGETHER – Indicate which tools your are using to protect your position
*Please note: I am not an attorney and my language in discussing Question 04 is extremely imprecise from a legal perspective. All suggestions and information…
Ex 04.2: TRUST – Know who “needs to know”
*Please note: I am not an attorney and my language in discussing Question 04 is extremely imprecise from a legal perspective. All suggestions and information…
Ex 04.1: TAG – Capture your assets
You and your team are likely working as hard and fast as you can. The ones creating new technical innovations love to invent. The ones…
Ex 01.3: Customize your F&G table
Before you create or refine your slide(s) in answer to Question 01, take a moment to think through your target audience and their specific Fear…