PPP Perspective

Focus on your audience Easily said, not so easily done! Fortunately, there is a simple tool to help you assess whether your pitch is focusing…

Q02 Perspective

Your Solution to the Problem in Q01 Your answer to “Question 01: Who cares?” should have set you up perfectly for answering Question 02. Investor…

Q01 vFocus: CONTEXT for Academics

Answer Question 01 First. Always. Your job in answering Question 1: Who cares? is to give context to your solution, to help your audience empathize…

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Short discussion to identify  the best way to proceed for your situation.

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Experience my process and get practical advice for an upcoming presentation or pitch.