PPP for Ignition Candidates

Fear & Greed for the Ignition Review Committee You are always best served by knowing as much as possible about specific people in your audience.…

UPLOAD: PPP Part 2 Exercises

The more preparation you do for your high priority/ high value interactions, the more likely you are to achieve the goals that you set for…

Ex 00.4: Set the stage to build bridges

In EXERCISES & QUIZ: PPP Part 1, you and your team prioritized your values, audiences and asks, then assigned responsibility for each internally. Good job! Please respond…

TUNE vPlano: BUSINESS CONTEXT

The vPLANO* pages expand on the pragmatic vSIMPLE pages with details and real-world experiences. For shorter content, please read the vSIMPLE pages.*Note: The vPLANO pages…

Q00 vPlano: BUSINESS CONTEXT

Investors are in every audience We tend to focus on VCs and angels when it comes time to create a pitch deck. But every time…

10Q vPlano: TIPS & TOOLS

Every time you ask someone to do something they were not already planning to do, you are pitching to them. But not everyone wants or…

10Q vFocus: F&G for LIFE SCIENCES

Most life sciences innovations are highly regulated, often taking a decade or even decades to come to market. That makes the Fear & Greed of…

10Q vPlano: BUSINESS CONTEXT

“Perfect Pitch” just starts with identifying the broad Fear & Greed of your target audience. Their decisions will likely be based on how well you…

Let's Talk!

15-min Discovery Call

Short discussion to identify  the best way to proceed for your situation.

30-min Free Consult

Experience my process and get practical advice for an upcoming presentation or pitch.